Hispanic Marketing

Golden Gate BPO Solutions to Provide Lead Generation and Back Office Support for Leading Buyer of Structured Settlements

admin — Tue, 19 Apr 2016 10:00:31 +0000

For Immediate Release April 19, 2016 Weston, Florida, April 19, 2016 – Golden Gate BPO Solutions (“Golden Gate BPO”), a global provider of customer management and business process outsourcing solutions, announced today it began providing lead generation and back office support for one of the United States’ largest buyers of structured settlements. Golden Gate BPO is […]

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Golden Gate BPO Solutions to Provide Call Center Support on behalf of TeletonUSA during its 30-hour Telethon Broadcast on Univision

Stephen Ferber — Fri, 04 Dec 2015 15:27:17 +0000

For Immediate Release Golden Gate BPO Solutions Weston, Florida, December 4, 2015 – Golden Gate BPO Solutions (“Golden Gate BPO”), a global provider of customer management and business process outsourcing solutions, announced today it will be providing call center support on behalf of the TeletonUSA Foundation for the third year in a row from its […]

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Santo Domingo’s Strengths Outweigh Talent, Legal Drawbacks

Stephen Ferber — Thu, 03 Dec 2015 18:20:55 +0000

To most in the industry, Santo Domingo's large English-speaking population and close ties to the United States far outweigh its small talent pool of contact center managers and programmers and the country's antiquated labor laws.

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Argentina unlikely to re-establish offshore CRM credentials soon

admin — Wed, 28 Oct 2015 17:10:34 +0000

The upcoming Argentine elections have many contact center outsourcing industry-watchers assuming that a change in commercial direction will mean a more attractive environment for CRM services vendors to deliver into North America and Europe. However, Ovum believes that regardless of the outcome of the election, it will be difficult for Argentina to re-establish itself among the nearshore or offshore locations of choice. This will be due to a number of factors, including cost, regional competition, and the extent to which Argentina has evolved in term of commercial sophistication.

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Golden Gate BPO Solutions Launches “U.S. Hispanic Market 360 Solutions Division” and Strategic Alliance with J de Armas & Company

Stephen Ferber — Wed, 06 Feb 2013 14:06:48 +0000

“We have come to understand that marketing and wisely serving the US Hispanic Market requires the deepest of consumer insights, extensive knowledge of all the mosaic pieces that constitute the US Hispanic Market, vast understanding of similarities and vast differences, buying habits and buying triggers, including optimal ways to best connect and service each individual […]

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State of the Hispanic Consumer: The Hispanic Market Imperative

Stephen Ferber — Tue, 20 Nov 2012 11:03:55 +0000

State of the Hispanic Consumer: The Hispanic Market Imperative In over 100 countries around the world, Nielsen provides the most complete understanding of what consumers watch and buy. In the U.S., Nielsen has delivered insights about consumers for almost 90 years. The Hispanic Market Imperative offers a fresh perspective on the Hispanic consumer segment of […]

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Golden Gate BPO Launches US Hispanic Market Sales and Service Support on behalf of DRTV Client

Stephen Ferber — Mon, 19 Nov 2012 12:27:47 +0000

Golden Gate BPO Solutions has expanded its relationship with a current client, one of the largest and most renowned Direct Response Television retailers in the world. After an extensive “360” investment to enhance their ability to reach and communicate more effectively with the US Hispanic consumer market on both a broad scale and targeted basis, […]

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